Seal: A Display Font for Bold Branding

Practical Designer Notes for Using Seal

• Test it in black and white: This helps assess its legibility and visual weight outside of color.
• Check small-size readability: Especially if you plan to use it on merchandise or digital ads.
• Try it on real mockups: See how it looks on different materials and surfaces.
• Compare uppercase and lowercase: Seal’s contrast between the two can affect hierarchy and emphasis.
• Review spacing: Ensure it doesn’t feel cramped or too spread out in your layout.
• Test it beside other fonts: Pair it with a serif font for contrast, a sans serif for balance, a script font for elegance, or a handwritten font for a more casual vibe.
• Confirm commercial licensing: Before using Seal in client or business work, make sure you have the right to do so.

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